The Hidden Brain Revealed in a Yoghurt Shopping Trip

  • Reading time:6 mins read

We live our life like we buy yoghurt We believe we choose our behaviour. We assume most of the time we make conscious intentional decisions about what we do. We are wrong. Conscious vs unconscious The differences between the conscious and unconscious parts of the mind have been studied for a long time. Freud is famous for making us aware of the influence of the unconscious, however most of his theories have been since proven false. More recently Kahneman’s Thinking Fast and Slow defines System 1 and System 2 thinking. System…

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